Todd Weaver is Professor of Business and University College Business Department Chair at Point University. He received his Ph.D. in Marketing from Georgia State University, his MBA from the University of North Carolina, Chapel Hill, and his BBA from the University of Georgia. Todd is an accomplished researcher and has presented at the Association for Consumer Research North American Conference, the American Marketing Association Marketing & Public Policy Conference, the Transformative Consumer Research Conference, and the Association for Consumer Psychology Conference. In addition, his research has been published in the Journal of Public Policy & Marketing, the Journal of Business Ethics, the Service Industries Journal, the Journal of Business Research, the Journal of Research for Consumers, and the Australasian Journal of Marketing. Todd has over 10 years of industry and consulting experience in a variety of organizations, from start-up companies to major organizations in both the profit and non-profit sectors. He also has an active consulting practice specializing in Voice of the Customer research for all types of organizations. Todd earned the Online Marketing Certified Professional (OMCP®) credential and is a member of the American Marketing Association, the Association for Consumer Research, and the National Association of Scholars.
Mark Mulder is Assistant Professor of Marketing at Pacific Lutheran University in Tacoma, Washington. His PhD is in Marketing and Consumer Behavior from Washington State University. Mark’s interest in transformative consumer research blossomed as a doctoral student when participating in TCR and public policy symposiums, and serves as a foundation of research on charities as transformative service providers (TCR 2011) and communicators via effective narratives (TCR 2015). This has also included research in the area of donors and their interactions with charities, exploring perceptions of overhead and peer-to-peer networks. Mark developed a unique new course designed around charitable organizations for students which blends local community building and fundraising along with an international field experience. During the field experience, students help a community achieve their dream of clean water while providing important hygiene education to adults and to youth. To date in the past 3 years, the collaborative projects have helped over 1,000 community members achieve reliable access to clean water and raised over $70,000 via crowdfunding, individual donations, and organizational partnerships. He works and consults with many businesses and nonprofit organizations, and is currently assisting a nonprofit execute a pilot microfinance program to support underrepresented entrepreneurs in the Tacoma/Seattle area. Mark’s collaborative research has often been presented national and international conferences, and some of his research has been published in the Journal of Public Policy and Marketing, Journal of Business Research, Journal of the Association of Research for Consumers, and the Journal of Nonprofit and Public Sector Marketing. He is an award winning teacher (Professor of the Year, PLU School of Business Teaching Award), researcher (PLU School of Business Research Award), and community leader (United Way LIVE UNITED recipient and David T. Alger Community Service Award). Mark loves interacting with colleagues and communities around interesting research ideas.