Kelly Haws, Ph.D. is Associate Professor of Marketing and Chancellor’s Faculty Fellow at the Vanderbilt University Owen Graduate School of Business. She studies consumer behavior, with a particular focus on issues related to consumer welfare and food decision making. Her research has appeared in numerous publications, including Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, Journal of Consumer Psychology, Management Science, American Journal of Preventative Medicine, Appetite, and others.


Peggy J. Liu, Ph.D. is an Assistant Professor of Marketing at the University of Pittsburgh Katz Graduate School of Business. Her research studies consumer behavior, particularly as it relates to consumer welfare and well-being. In one research stream, she examines factors shaping the healthiness of people’s choices and consumption, primarily in the food domain. In a second research stream, she examines how choices for others affect consumer-consumer relationships and firm-consumer relationships. Her research has appeared in Journal of Marketing, Journal of Marketing Research, Management Science, Organizational Behavior & Human Decision Processes, and multiple public health and medical journals.


John Cawley, Ph.D. is a Professor in the Department of Policy Analysis and Management, and the Department of Economics, at Cornell University. He is co-Director of Cornell’s Institute on Health Economics, Health Behaviors and Disparities. His research focuses on the economics of risky health behaviors; in particular, those that relate to obesity. His research has been published in general-interest economics journals (American Economic Review, Review of Economics and Statistics, Journal of Economic Perspectives) as well as journals in health economics (e.g. Journal of Health Economics, Health Economics, American Journal of Health Economics), and public policy (Journal of Policy Analysis and Management, Health Affairs).


[bsf-info-box icon=”none” icon_size=”32″ icon_animation=”fadeInLeft”]Steven Dallas, B.A. is a Marketing Ph.D. candidate at the NYU Stern School of Business. He conducts research on factors that influence consumers’ food choices, as well as behavioral pricing. His research has been published in Appetite and has been mentioned in popular press outlets such as the Washington Post and Huffington Post.[/bsf-info-box]


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Christina A. Roberto, Ph.D. is an Assistant Professor of Medical Ethics & Health Policy at the Perelman School of Medicine at the University of Pennsylvania. She is a psychologist and epidemiologist whose research aims to identify and understand factors that promote unhealthy eating behaviors and design interventions to improve eating habits. Christina is Director of the Psychology of Eating And Consumer Health lab, or PEACH lab. In her work, she draws upon the fields of psychology, behavioral economics, epidemiology, and public health to answer research questions that can provide policymakers and institutions with science-based guidance. Her research has been published in multiple public health and medical journals (e.g., Journal of the American Medical Association, American Journal of Public Health, The Lancet, American Journal of Preventive Medicine).